Currently in Helsinki, Finland
2019 — Present
Eduten
Eduten is the world's most promising EdTech startup according to UNICEF. Since 2019, I 've grown from Brand Ambassador to Digital Marketing Specialist, and eventually to Marketing Coordinator.
In my last and current role, I pursued two goals – to drive tangible change and connect more deeply with the audience. I balanced strategy and meticulous practical improvements, establishing a bigger presence and improving engagement as a result.
Over the years, I overhauled our marketing ops – automation, analytics, lead management – while owning branding and content strategy.
In my time at Eduten, I’ve refined my ability to use martech to exceed customer expectations.
2018 — 2019
The Shortcut
At The Shortcut, a Finnish non-profit focused on job-seeker training, I had the opportunity to grow during my internship by contributing to their digital presence.
I supported the development and rollout of their social media strategy, helped run paid ad campaigns, and created content for events and blog posts.
This experience gave me a solid foundation in digital marketing and played a small but meaningful role in boosting The Shortcut’s online visibility.
2025
REMOTE
CREATIVE VOLUNTEER — YAMBA NGAI ORPHANAGE, BRAZZAVILLE, CONGO
2024
Senegal
Children's Program Volunteer — orphanage in ngor
2024
Finland
In April 2024, I held my first photo exhibition, Premonition, at Luckan Cultural Centre in Kamppi, Helsinki. The exhibition explored the inevitability of change and its emotional imprint on the human experience.
2023
Finland
During the summer of 2022, I conducted a product validation experiment by testing a transit advertising business idea. In practice, this involved placing an ad on a bicycle and measuring its impact on a busy street in Helsinki.
2020
Finland
Digital Marketing Volunteer — Slush
2019
Finland
Service Volunteer — Nordic Business Forum
2018
Finland
SERVICE Volunteer — Slush
With 6+ years as an EdTech Marketing Specialist, I deliver both strategic direction and operational results. My experience includes leading impactful brand campaigns and nurturing strategic partnerships to elevate our digital presence internationally.
Known for meticulous attention to detail and strategic foresight, I’ve introduced transformative marketing solutions, from robust digital infrastructures optimized for lead generation, to seamless customer journeys that significantly boost conversion rates and user retention.
For any questions about roles or further information, or if you just want to say hi, please don't hesitate to get in touch.
